BusinessHindustan Times

Dabur products banned for 'misleading' 100% claims

in5points
  1. FSSAI issued a prohibition order to Dabur India Ltd over misleading '100 per cent' claims on its products.

  2. The banned products include honey, apple cider vinegar, virgin coconut oil, sesame oil, cow ghee, coconut water, and coconut milk.

  3. FSSAI cited violations of the FSS (Advertising & Claims) Regulations, 2018, such as Dabur Hommade Coconut Milk's '100 per cent Purity' claim.

  4. Dabur Himalayan Organic Apple Cider Vinegar and Dabur Organic Honey displayed the Jaivik Bharat Logo without valid FSSAI endorsement.

  5. The regulator acted after Dabur failed to respond to previous notices; Dabur is reviewing the flagged content.

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