E20 Row: Bombay High Court Permits Nitin Gadkari to Sue Meta, X, and Google Over AI Deepfakes
Bombay High Court permitted Union Minister Nitin Gadkari to file a civil suit against Meta Platforms, X Corp, and Google LLC over AI-generated deepfake videos.
The lawsuit targets allegedly defamatory deepfakes linking Gadkari and his family to financial gains from the government's ethanol-blended petrol (E20) initiative.
Gadkari denied any role in the E20 policy, stating it is run by the Ministry of Petroleum and Natural Gas, and he has no administrative or financial interest.
The plea seeks immediate removal of manipulated videos and a block on further use of Gadkari's voice, image, and facial features without permission.
The case highlights growing legal efforts in India to protect public figures' personality rights against AI deepfake misuse.
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