From protest placards to property preferences: How Gen Z is reshaping the real estate market

Gen Z homebuyers prioritize smart design over size, favoring compact apartments with flexible layouts.

They expect app-based services and pet-friendly amenities in their homes.

Gen Z tenants aged 18–24 move every six to 12 months, 30% versus 10% for those over 35, according to NoBroker.

Renting first is common for flexibility, but homeownership remains a long-term goal for wealth creation.

Developers tailor projects to compact homes, smart technology, and community-centric amenities for Gen Z buyers.