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'The India Whey': Supplements Fuel India's Rs 7,461 Crore Protein Rush

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  1. India's protein supplements market was valued at about Rs 7,461 crore in 2024.

  2. The market is projected to reach Rs 13,186 crore by 2033.

  3. The headline refers to this growth as 'The India Whey', punning on the protein supplement ingredient whey.

6h ago · original ↗

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Who owns this?

Gautam Adani

Adani Group

Gautam Adani

Acquired by Adani Group in 2022 from the founders.

Wikipedia: Gautam Adani