Indian pubs gear up for FIFA World Cup football fans
Pubs and bars in Indian cities like Delhi, Mumbai, Bengaluru, Pune, Kolkata, Hyderabad, and Goa install larger LED screens, upgrade sound systems, and offer football-themed food during the 2026 FIFA World Cup.
Hospitality businesses report that marquee World Cup matches involving Brazil, Argentina, England, France, and Spain produce packed houses, especially during quarter-finals and semi-finals.
The FIFA World Cup is the only football tournament that can narrow the gap with cricket-driven business, though it does not yet match Indian Premier League revenue.
Venues replace DJs and live bands with uninterrupted match screenings to create a stadium-like atmosphere for football fans.
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