Startup news and updates: daily roundup (July 31, 2026)

IBM and Sarvam partnered to help governments and regulated organisations in India deploy sovereign AI, which keeps data and governance under their control.

Flipkart and Netflix partnered to offer Flipkart Plus members a Netflix Mobile Plan as a shopping reward for completing four qualifying orders of at least Rs 299 per month.

Shoppers Stop and SSBeauty set a Guinness World Records title for the longest line of lipsticks, using 1,016 lipsticks in their Lip Land campaign in July 2025.

DXC Technology partnered with ElevenLabs to integrate voice AI into enterprise operations and participated in ElevenLabs' $500 million Series D funding round.

The Lip Land campaign featured over 3,000 lipstick products from more than 500 beauty brands, including Maybelline, Revlon, Lakmé, and Nykaa.