AI & TechHindustan Times
Copywriter's income drops from ₹2 lakh to ₹40,000, cites AI

in5points
A copywriter reported his monthly income fell from ₹2 lakh to ₹40,000 after losing jobs and projects in 2026 due to AI.
He began freelancing 8 years ago and became a lead copywriter despite being a college dropout.
He was laid off because his employer decided to train AI and hire native employees.
He now works at a Hyderabad-based agency handling marketing for Telangana Tourism, earning ₹40,000 a month.
He leads the Telangana Tourism marketing strategy but feels underpaid and demotivated.