YouTuber Joe Is Hungry says he never expected his KFC Popcorn Chicken review to go viral

Joe Is Hungry expressed surprise after his KFC Popcorn Chicken review went viral, earning nearly 20 million views across social media.

Joe Is Hungry, whose real name is Joe Desaavedra, reviewed KFC's returning Popcorn Chicken menu item.

Joe Is Hungry uses a unique spinning table setup in his review videos, which makes reviewing small foods like popcorn chicken difficult.

Joe Is Hungry studied TikTok's algorithm by uploading hundreds of test videos, many of which failed and were deleted.

He noted that the video's success was unexpected, as he initially thought it was just a normal review before it exploded in popularity overnight.