The story so far
iPhone 18 Pro Max Price Rise
Tracked across 4 sources · Updated 3h ago
Leaks suggest the iPhone 18 Pro Max will see a price increase due to costly AI chip production, possibly exceeding $1,500. Apple plans a new leasing program to ease the cost, set to launch July 28.
How it unfolded
12h ago
Apple Upgrade leasing program launching July 28
2d ago
Apple upgrade plan aims to soften $1,500 price
3d ago
Price hike rumored up to Rs 20,000 in India
4d ago
iPhone 18 Pro Max price leak suggests increase
What happened earlier
Latest updates
Latest
Full story →Apple's upgrade plan aims to offset $1,500 iPhone 18 Pro Max price
Apple is launching a device leasing program called 'Apple Upgrade' in the United States on July 28 to encourage more people to buy its products.
Apple CEO Tim Cook warned that price increases are unavoidable due to AI chip shortages driving up memory and storage chip costs.
The iPhone 18 Pro Max could reach a price of $1,500, and Apple's upgrade plan aims to soften that cost for buyers.
Cook did not specify when or which Apple products will see price increases, but high-end iPhones are expected to get more expensive.
Analysts suggest Apple may delay lower-priced models like the base iPhone and iPhone Air until spring 2027, with possible $100 price increases.
Earlier · 3d ago
Full story →iPhone 18 Pro Max Could Be Apple's Most Expensive Non-Folding iPhone Yet, Leak Suggests
iPhone 18 Pro Max could start at CNY 11,000 (roughly Rs. 1,56,700) in China, CNY 1,000 more than predecessor.
Price increase is linked to Apple's A20 Pro chip using TSMC's 2nm process and rising memory prices.
Apple has secured a large share of TSMC's early 2nm production capacity, according to the leak.
Earlier · 2d ago
Full story →iPhone 18 Pro Max Likely to Cost Over Rs 1.59 Lakh in
iPhone 18 Pro Max price may increase up to Rs 20,000 compared to previous models.
Leaked price range for iPhone 18 Pro Max in India is Rs 1,59,900 to Rs 1,69,900.
The price hike is attributed to significant upgrades in the upcoming device.
Earlier · 2d ago
Full story →Reports Hint iPhone 18 Pro Max Price May Rise
Industry reports claim iPhone 18 Pro Max price may be significantly higher than predecessor.
Price increase attributed to cost of manufacturing next-generation processor.
No official confirmation from Apple on pricing or specs.
Speculation based on supply chain and component cost trends.