Current AffairsPIBboth

PM Launches Nasha Mukt Yuva Abhiyan for Viksit Bharat

UPSC / SSC current affairs note

Social JusticeHealthSociety

Why in news

The Prime Minister launched the 'Nasha Mukt Yuva Abhiyan' (Drug-Free Youth Campaign) via video conferencing on August 2, 2026. This initiative is part of the Viksit Bharat Sankalp Abhiyan and aims to make India's youth drug-free, aligning with the vision of a developed India by 2047.

Background

The campaign was piloted in Kashi (Varanasi) last year, where the 'Kashi Declaration' was formulated. Over 125 spiritual organizations and various social/NGOs have joined the movement, which has now been expanded nationally.

Key facts

in5points
  1. The campaign was launched on August 2, 2026, via video conferencing by the Prime Minister.

  2. More than 1 crore youth from over 28,000 locations participated in the launch event.

  3. The campaign will run for 100 weeks, with activities every Sunday focusing on art, culture, sports, meditation, spirituality, and service.

  4. The pilot project was started in Kashi (Varanasi) last year, leading to the 'Kashi Declaration'.

  5. Over 125 spiritual organizations and various social organizations and NGOs have joined the campaign.

  6. The campaign aims to make youth aware of the dangers of drugs and keep them away from addiction.

  7. The Prime Minister called the youth the 'Amrit Peedhi' (Nectar Generation) who will lead India to become a developed nation by 2047.

  8. The campaign is part of the broader Viksit Bharat Sankalp Abhiyan.

Prelims pointers

  • Nasha Mukt Yuva Abhiyan
  • Viksit Bharat Sankalp Abhiyan
  • Kashi Declaration
  • Launch date: 2 August 2026
  • Pilot project: Kashi (Varanasi)
  • Over 125 spiritual organizations involved
  • Target: 100 weeks, every Sunday activities
  • Youth participation: over 1 crore

Mains angles

  • Discuss the role of youth in nation-building and the importance of a drug-free society for achieving Viksit Bharat by 2047.
  • Critically examine the effectiveness of government campaigns like Nasha Mukt Yuva Abhiyan in addressing the drug menace among youth.
  • Analyze the significance of involving spiritual and social organizations in government initiatives for social change.